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It is not a secret that advertising business is well known for its creativity and innovation. As a highly competitive business, it has turned in sort of a competition of creativity backed by all modern technological achievements. Not a surprise that the amount of CGI in advertisement is growing rapidly.

Publication date: 15.11.2016

Even recognized experts need some side help from time to time. BAZELEVS advertising agency, established by the worldwide movie director Timur Bekmambetov, stood at the cradle of the Russian video advertising. The company’s reputation alone has value in itself. That is why the company works only with the best.

During work with BAZELEVS, GBP agency’s specialists had participated in the creation of a video commercial for Juicy.

The commercial for a juice manufacturing company is mostly made of CGI. Hardest part of the project was creating realistic juice splash, which was used as a highlight of the video.